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Wednesday, March 07, 2007

World of Warcraft : New Milestone in PC Game Sales

Blizzard Entertainment, Inc. announced today that World of Warcraft®: The Burning Crusade™ sold through approximately 3.5 million copies within one month following its mid-January launch in North America, Europe, Australia, New Zealand, Singapore, Thailand, and Malaysia.* This includes more than 1.9 million sold in regions that play on North American realms, including more than 100,000 copies in Australasia, and nearly 1.6 million in Europe. World of Warcraft's worldwide subscriber base now numbers more than 8.5 million and is continuing to grow as new and returning players join existing players in the game.
Blizzard previously announced that this first expansion set for World of Warcraft sold through nearly 2.4 million copies worldwide in its first 24 hours -- more than any other PC game in history had sold within an entire first month of availability.* With approximately 3.5 million copies sold through, The Burning Crusade has now established the new one-month record for PC-game sales.
"We're thrilled about the overwhelming response that we've received for The Burning Crusade," said Mike Morhaime, president of Blizzard Entertainment. "We have worked hard to build upon nearly every aspect of World of Warcraft with this expansion, and it's gratifying to see that players and reviewers are enjoying the new content."
Amazon.com® reported that it received more preorders for World of Warcraft: The Burning Crusade than for any other PC or console game ever, and Wal-Mart® also recorded similar record-breaking numbers for The Burning Crusade. According to Gary Severson, senior vice president and general manager at Wal-Mart, "Not only was The Burning Crusade the top-selling item in our electronics department the day it released; it had the best day-one sales of any PC-game launch in our company's history."
World of Warcraft: The Burning Crusade is Blizzard Entertainment®'s first expansion for its subscription-based massively multiplayer online role-playing game, World of Warcraft. It adds an extensive amount of new content to the game, including an increase in the level cap, complete with new spells, abilities, and talents for players to acquire as they advance their characters; huge new outdoor zones and dungeons for players to explore after they journey through the Dark Portal into the shattered world of Outland; two new playable races; flying mounts; a new character profession: jewelcrafting; and much more.
Following the initial launch of the expansion on January 16, Blizzard held a highly successful open beta test in Korea and then commercially released The Burning Crusade for players there on February 12. The company is currently working with its partners to localize the content into Simplified and Traditional Chinese for mainland China and the regions of Taiwan, Hong Kong, and Macau and release the expansion in those regions as soon as possible. For further information on World of Warcraft and The Burning Crusade, please visit http://ww.worldofwarcraft.com/

4 comments:

W2E said...

Hey blog readers, here’s an article I wrote on WOW, mainly on the Burning Crusade – hope you’ll find it interesting:

Almost 8 million World of Warcraft players around the world have been waiting for the release of the extension pack named The Burning Crusade. The WOW community was very excited to enter the new territories imagined and created for them by the ingenious Blizzard team. This extension brought to light two new races with new starting areas and quests, new dungeons, jewel crafting: the newest trade profession, PVP arenas and new battlegrounds. The big majority of WOW fans were very impressed of Blizzard's work.

The newest two races mentioned above are the "draenei" and the "blood elves" and they are great to start playing with all over again and no doubt new players will find the way up to level 70 very exciting.

The new territories look fantastic and the quests you have to pass in order to level up are very interesting. Many players' reviews agree that blood elves are more popular than the draenei and this fact can be easily explained. The Horde was never given the chance to play a good looking character until now while most Alliance characters are looking good and are physically attractive. Horde's characters are all looking funny; after all they don't have anything human in their look, but they have great jokes and it is a real pleasure to play as a troll, undead, orc or tauren.

Another important aspect to mention is that Horde was finally given the chance to play as paladin with blood elves. Blizzard balanced the two new classes by allowing draenei to play as shamans. However chances for the two new classes to interact with their neighbors are low while they are leveling up. The new classes will probably experience trouble in finding trainers and even some quest givers. The new profession, jewel crafting can be really profitable, especially when combined with mining.

The flying mount was something new for WOW players, but many reviewers agreed that flying mounts are cheap indeed but very slow, even slower than a non epic mount. The epic flying mount is fast and crucial for some quests and territories but it's a bit expensive to some players. However, camping in the new territories can be a real pleasure because the player is now able to raise more gold in a shorter time span than before and also has great chances to loot precious items they needs or they can sell in auction houses.

Patches are regularly released in order to improve the balance and the quality of the game. In addition Blizzard performs weekly server maintenance so they can prevent game bugs, account break in or other problems related to the technical support of the game engine. Game masters are always online and they solve players' problems very fast and in a professional manner. The Burning Crusade can be considered a great new real-time game and also the valuable proof that WOW was and still is an unique PC game that fascinated millions of people around the globe.

Michael
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